Our agency pr class at Syracuse has come to a close, but not without the hectic atmosphere that surrounds any college class in its final week. Conveniently, since the class was a 10-week, two-credit course culminating before the official end of the semester, our final presentations were conducted the first Tuesday back from spring break.
I spent my spring break in Las Vegas (my first time), which had unseasonably great weather all week, 80-90 degrees with cloudless skies.
I know my mind was definitely stuck by the pool with my frozen margarita, thinking about the money I had won on the Black Jack table instead of on the final presentation that loomed ahead. And as snowstorms on the east coast canceled many flights into the area some were quite literally stuck. One member of my group, Clifford, didn't even get back until the morning of the presentation.
However, those who made it on time were jolted back to the reality of snowy Syracuse, feverishly working to prepare their final presentations to win the business of Maui Beverage. The three PR firms made up of members of our class, Clifford Public Relations (small), French, West, Vaughan (mid-sized) and Hill and Knowlton (large, international), all presented the research, tactics and ideas they had been working on all semester.
Each group worked hard and did a great job presenting. I know this class taught me (and everyone else I'm sure) way more than I thought it would about life in agency public relations.